Finding a clothing manufacturer for your new startup or established brand is a critical business decision you must make. Whether you are trying a new clothing line or starting a new clothing business from scratch, a professional custom clothing manufacturer or private label manufacturer can make things simple and easy for you.
With fast changes in the fashion industry every day, it’s getting tough to crack the secret to gaining profits while being a fashion brand and ruling the industry. But a couple of things can ensure your success faster than ever, such as a professional manufacturer, a good marketing strategy, and various selling channels.
Do you know how to find private label manufacturers or dedicated clothing manufacturers for startups that can help your business grow? This blog will let you know about private label manufacturers and everything about them. Let’s dive in.
What is private-label clothing?
Private label clothing is a method in which a clothing business or brand gets the clothing line manufactured by 3rd party but sells it under their brand name. The clothing brands control everything, such as custom designing, packaging, and all, and get it manufactured by a 3rd party manufacturer.
The private label business model is one of the popular clothing line business models that you can opt for your clothing line business. In this business model, you buy a pre-made clothing line from manufacturers and then sell it under your brand name, with your brand logo and brand.
This method allows the retailers to outsource the clothing line from the manufacturer and then further sell it under their brand name.
To run an efficient private label business, you first need to determine the market need and then decide what you will buy from the manufacturer and sell under your brand name.
To start with a private label clothing manufacturer, you need to contact any reliable manufacturer, discuss your clothing idea with them, and request a sample for your project. If the sample seems good and as per your requirements, you can give them a green flag to start bulk production.
You don’t need to worry about manufacturing, fabric sourcing, or material sourcing, as all these things are headaches for the manufacturer you are working with.
Is Private Label Clothing Successful in the Fashion Industry?
The fashion industry is one of the best profits, giving business models out in the fashion industry. A private-label clothing line product is one of the prevalent surges in the fashion industry. Popular marketplaces like Ali Baba, Ali Express, and Etsy are full of retailers and sellers dealing in private-label clothing lines with the help of custom clothing manufacturers.
If you are passionate about Fashion Design and looking into breaking into the clothing Industry, private label is the right area for you. Countless popular brands are working with clothing manufacturers who manufacture clothing lines for their brands, and they sell under their brand names.
If you have clothing designs in mind and are searching for custom clothing in the USA, look no further – here is where your search ends. Feel free to discuss your project idea with our team of professionals at Zega Apparel.
Importance of Choosing the Right Private Label Manufacturer for Your Clothing Brand
With the help of a strong manufacturing unit, you can manufacture different clothing lines with the best design and durable fabric quality. Your business must choose the proper private label manufacturer for your clothing brand. You can easily create creative clothing lines with a strong, professional, reliable manufacturer.
When you want to beat your competition and offer something new and appealing to the customers, your brand must have the best quality designs, high-quality manufacturing, and soft fabric that make your brand stand out from other brands. In this scenario, you need a professional private label manufacturer who can manufacture a high-class premium apparel line or your brand with all the specifications you want.
How can you find the proper private-label clothing manufacturer?
Here is a step-by-step guide to finding a private clothing manufacturer for your business.
Determine your needs
When looking for a clothing manufacturer, the first thing you need to do is clear your primary need. Once you know which types of clothes and designs you plan on producing for your clothing line, forming an idea of your manufacturing project becomes much clearer, including quality, price, service timeframes, and delivery timelines.
Research your options
Now that you have gathered and determined all of your needs, you need to research and find out the internet deep down to see all your options. Perform deep research and note down all the possibilities of clothing manufacturers you can work with. Talk with several clothing manufacturers and find out what features and services they provide. Here are a few questions you can pose directly to clothing suppliers to make this easier:
- Where have they worked previously in the industry?
- For how long have they been operating within this field?
- And so, over which clothing line do they specialize?
- In how much time can they do your project?
- Do they provide sample products?
- Do they provide tech pack production?
- Evaluate manufacturers
After you get the shortlist of your options, you can check which private label manufacturer provides the best offering and budget. You should consider several things, like the private label manufacturer’s quality, prices, schedule, turnaround time, and MOQ.
Meet your brand needs with the manufacturer.
The best match is between the clothing manufacturers with whom your business goals match perfectly. That’s why working with a clothing manufacturer who can provide you with the end-to-end perfect solutions that improve your business effectively is essential. You can discuss several points with them, like their ethical practices, return policy, etc.
Before making your final call, consider and discuss the factors with the private label manufacturers. Also, keep the industry standards in mind to make a properly informed decision.
Give your final call.
Now that you have considered all the factors keenly, you will have a solid idea of what benefits you can expect from your private-label manufacturer. The only drawback while working with an overseas clothing manufacturer that you might face is that you might face delays in order processing. But if you are working with a professional private label manufacturer, then that is less likely to happen.
Also, while researching your needs, you will better understand your basic needs and which clothing manufacturer will be best for your private label brand manufacturers. And then, you can finally interview the best options you have
Factors to Consider When Choosing the Best Private Label Clothing Manufacturer
Are they professional?
An important step when selecting a clothing manufacturer to work with is making sure they specialize in producing your clothing line of interest – for instance if selling T-shirt-based products, we suggest working with one who specializes in doing just this for you. Different types of private label manufacturers include swimwear, bathing lines, casual, sportswear, fashion clothing lines, formal clothing lines, and more. You must shortlist your options and work with a clothing manufacturer that suits your business.
MOQ (Minimum Order Quantity)
The MOQ is the minimum order you can place for any clothing manufacturer. Different clothing manufacturers offer different MOQs. As a leading manufacturer, we offer the lowest MOQ of 50 pieces per design so that you, as a brand, manufacture more clothing lines without worrying about the budget. With a low MOQ, you can get huge savings and large orders, while some manufacturer only offers you a MOQ of 500 to 10,000 pieces per design, which might be way more than you want. So here, you need to filter out your options and choose the best-suited ones for you.
Zega Apparel is the best private-label clothing manufacturer. We offer a lower MOQ of 50 pieces per design to provide our customers with flexible manufacturing options and affordable manufacturing packages.
Their production capacity
One of the essential factors you should consider is if they can create large orders in case you need urgent delivery. We advise you to work with a manufacturer with a large production capacity and who can efficiently process large orders. Having a bulk production of your apparel line at once will help you save money effectively. Moreover, with a lack of production units, your order can be delayed.
Be sure to see what kinds of custom design manufacturers are comfortable with. Some manufacturers work only with particular clothes types, while some are professional in handling complex custom screen printing shirts, printed clothing labels, and hoodies. So, if you manufacture unique screen printing and other designs that need different processes, you should work with them.
You will have a specific budget for manufacturing your brand line, or you might be planning to have different clothing lines. So, considering the cost is the central part to focus on. The best way is to discuss your project with multiple manufacturers, get quotes from them, and then pick the best manufacturers best suited according to your budget.
Advantages and drawbacks of Working with a Private Label Manufacturer
Before choosing a private-label apparel manufacturer, you should know several advantages and drawbacks of working with a Private Label Manufacturer.
- Flexibility to choose your fabrics
When working with private label manufacturers, you can tell them about your versatile needs, like design requirements and the fabric you want in your line. The clothing manufacturer will be responsible for sourcing that fabric for you.
- There is no need to worry about the technicalities of manufacturing
As you will be hiring a private label manufacturer for your clothing brand, you must inform the manufacturer about the design, patterns, and colors you want in your clothing line. The manufacturer will get the job done for you.
- Get time to market your brand and build brand awareness
While the private manufacturer will make your clothing order, you can improve your brand presence and awareness among your target market.
The industry is vast and fast-moving. Retailers or clothing brands connected to private label manufacturers have more chances to shift towards newer trends and offer trending clothing designs to customers.
Mid-sized or small companies find it easier to work with manufacturers. At the same time, a famous huge brand needs to adequately research the niche and its demand and then manufacture it in its production facility.
- Ease of choosing your pricing
Being a seller, you have the free hand to choose your prices. The manufacturers will quote their prices to you, and you can negotiate and buy the pre-made clothes from them. Also, you can ask them to create a custom brand logo or label for your brand and place it over your private label clothing line. You can enjoy a healthy profit margin by selling the clothing lines under your pricing strategy.
- You can easily extend your clothing line.
If you want more of an article with the same design, you can quickly tell the manufacturer, and they will manufacture it.
- Lower prices
If you work with an overseas manufacturer, you can have better and lower prices because of the lower labor cost.
- Risk involved
Initially, you might feel uncertain about the end product; therefore, initial stages could involve some risk aversion. To ensure that you are making a well-informed decision, follow the abovementioned steps: “Factors to keep in mind when looking for a private label manufacturer.”
- Need of investment
Not much risk. The most innovative business considers this first payoff the investment, and you must pay off the first upfront payment to the private label manufacturer.
- Shipping times
As you will be working with an overseas manufacturer and have less control over your order, you might face longer shipping as your order comes from across seas. Moreover, you might also face a long delay in shipping times. Also, you should ensure that you work with a clothing manufacturer offering you a shorter delivery time.
As you can see, when working with a private-label manufacturer, you must consider several factors. First, selecting a reliable clothing manufacturer increases your odds of market success. Researching clothing manufacturers may seem intimidating, but understanding your brand requirements allows for informed business decisions.
In the private label business model, you are dealing directly with the custom clothing manufacturer, which gives you complete freedom to choose and design so that you can easily handle your clothing brand and everything about it. Moreover, you have complete control over the brand-making and marketing of your clothing line. While the manufacturer works on your clothes, you can work on marketing your clothing line and creating brand awareness. Design excellent and appealing packaging for your clothing line, and the customer will love the aesthetic and unique packaging of the dress.