Pakistan has rebranded itself as the best place to invest with Relaxed Regulations and Business Friendly Governments. The industries have been keen to penetrate the offshore market.
Let’s see why Pakistan’s rise might signal the Awakening of the Asian Tiger:
Fourth Cotton Producer with Second Best Cotton in the World:
Pakistan is the world best pre-shrunk Cotton producer. The country is famous for its natural dyes and stamping methods.
Huge Youth Demographic:
Pakistan has a huge youth population and unlike its predecessor generations this generation has named as the third most intelligent in the World. This means Quality Human resource for Companies. Most of these youths are bent on Entrepreneurs and Intra-prenuers.
Business Friendly Government:
The local government is very Co-operative. Tax relaxations and business Empowerment has really made businesses.
Zega Apparel realizing these factors as integral in market penetration and Capture brought its entire operations to Pakistan. The decision was the game changer for the Company as its quality and cost both were Pivotal in undermining Competition.